2009–2018 · Artist promotion · banners · SoundCloud
Tonny Tun TunFrom “Noche De Copas” to “Si Tu Te Vas”
LMP promoted the merengue singer Tonny Tun Tun on its site and SoundCloud. It posted “Noche De Copas” among its singles on Christmas Day 2010 and ran a “Download Now” flyer for it on its homepage that February; in July 2011 it put “Se Nos Rompió El Amor” on its site and SoundCloud, where SoundCloud counted 16,986 plays in under three weeks, and ran a second homepage slide for him that summer. By October 2012 LMP's advertising page listed him among the “artists we have worked with and promoted”.
LMP kept posting his music — “La Llamada” featuring Jowell in 2012 and “La Batalla (Mambo)” on IAMLMP.com in 2015 — and in 2017–2018 delivered “Si Tu Te Vas”, with a bachata remix featuring Luis Vargas and a salsa remix featuring Frankie Negrón, and “No Cree En Amores” to LMP's record pool.
What we did
- Posted his “Cuando La Brisa Llega” in LMP's April 2009 batch of throwback classics
- Posted “Noche De Copas” among LMP's singles on 25 December 2010, then ran a tall “Download Now” flyer for it in the rotation on LMP's homepage in February 2011, with a download link
- Posted “Se Nos Rompió El Amor” on LMP's site and SoundCloud on 14 July 2011 and had it in the “Caliente” playlist of LMP's homepage player by August — 16,986 plays and 2,116 downloads by 3 August, by SoundCloud's own counters16,986 SoundCloud plays in under 3 weeks
- Ran a second “Tonny Tun Tun — Download Now” slide on LMP's homepage in late July and early August 2011, linking to SoundCloud
- Posted “La Llamada” featuring Jowell in LMP's 23 September 2012 singles post
- Posted “La Batalla (Mambo)” as a download on IAMLMP.com on 27 January 2015 — among the homepage's latest posts into April149,000+ page views across IAMLMP.com in the last 28 days
- Delivered his singles to the LMP Record Pool for the DJ network — its catalog has “Si Tu Te Vas” from June 2017, the bachata remix with Luis Vargas from July and the salsa remix with Frankie Negrón from August, and “No Cree En Amores” from November 2018Serving DJs since 2003
- Carried LMP DJs' mixes with his songs on IAMLMP.com — from DJ Tico's 90's Merengue Mix in 2015 and DJ Santana's Merengue Mix 77 (with “Cuando La Brisa Llega”) in 2016 to DJ Gaby Fusion's Merengue Mix 6 in 2021140 DJs on the roster today
- Shared it with the LMP DJ network — on Basecamp, then on the Discord from 2017644 members today
The numbers
Measured on our own platforms or taken from the campaign's own insights; anything estimated says so. The green badge means the figure was read today.