Chance the Rapper · 2026 · Product placement
Chance the RapperColoring Book — 10th anniversary gold vinyl
For the 10th anniversary of Coloring Book, Chance the Rapper's team sent Vinyl & Culturas the limited gold pressing of its special edition.
We filmed the unboxing for Vinyl & Culturas, LMP's own vinyl series, and released it on 3 October 2026 as an Instagram reel, tagging @chancetherapper, and as a YouTube Short.

What we did
- Filmed an unboxing of the limited-edition gold vinyl of Coloring Book (10th Anniversary, Special Edition Gold) for Vinyl & Culturas, LMP's vinyl series458 records in the Vinyl & Culturas collection today
- Released it as a reel on Vinyl & Culturas' Instagram on 3 October 2026, tagging @chancetherapper11,000+ Instagram followers today
- Posted it as a YouTube Short on Vinyl & Culturas' channel the same day
The numbers
Measured on our own platforms or taken from the campaign's own insights; anything estimated says so. The green badge means the figure was read today.
437views of the unboxing reel on InstagramThe series' median reel: 4,507 views.LiveSee the reel on Instagram ↗
19likes on the unboxing reel43 per 1,000 views — the series' median is 47.Live